10 Tips: Style Savvy Fashion Forward

This is a spoiler-free guide to making your life easier in Style Savvy Fashion Forward. This game, while simple in concept, is quite complex in play. Without spoiling the main story line or where to get colors, I’ve provided a comprehensive list of things I wish I knew going in that would have saved me a few headaches.


1 – The Search Menu Saves Lives
On the bottom of the lower screen is a search icon. As more shops unlock, and your stock increases. The search allows you to narrow clothing down by style, brand, color, type, and pattern. Customers will often ask for a specific look, pattern, or type, such as “something with animal print” or “a cardigan.” For example, outers are made up of coats, waistcoats, vests, cardigans, etc. and the search tool allows you to find which outers are classified as cardigans.

2 – Dealing with Vague Customers
Often times, a customer will come in and ask for an item of clothing or an outfit and not give any indication of the style. The key to getting these orders filled successfully is to observe the clothes they are presently wearing. If you can tell they’re wearing a feminine look, provide a feminine piece or outfit with confidence. If it’s hard to tell, take your best guess and use “Take a Look” to present. If you’re wrong, they will clarify the style they’re looking for.

3 – Cover All Your Bases
You will want to have 1-3 pieces of each type of clothing (inners, tops, outers, etc.) for each style (bold, girly, sporty, rock, etc). Customers will come in and ask for a specific piece of clothing and not always in the style they are wearing. For instance, a bold customer may ask for “a feminine casual dress,” and a boho customer may ask for a “girly inner.”

Each brand is associated with a style:
AZ-USA: Bold / Cool
Marzipan Sky: Girly
Streetflow: Sporty
StageDive: Rock
Chorale: Feminie / Grown-Up
Soy: Boho-chic
Retrobeat: Psychedelic
April Bonnon: Lively
Raven Candle: Gothic
Marble Lily: Baby Doll
Basic U: Basic / Simple
Kanokoi: Eastern
Brooke Bridge: Preppy
Enid Chen: Chic

Some brands, as noted above, are asked for using words not in the Search Menu. For instance, if a guest asks for a “Cool” outfit, bold is a good choice to give her. Each brand also has pieces that overlap into other styles. Some brands overlap in styles a lot, such as Stage Dive & AZ-USA (Bold / Rock) and Chorale & Marzipan Sky (Girly / Feminine).

Some specific items will be asked for by multiple people. I feel this may change based on the season. In August, I had a lot of requests for a blue skirt, a white outer, and cardigans. In September, I have had requests for waistcoats and maxi-skirts.

4 – Quantities Don’t Count
When shopping at the Exhibition Center, purchasing an item adds to your stock count. Purchasing additional quantities of the same item does not increase your stock count. Stock up on your favorite wardrobe staples so you don’t run out as the selection changes every day in the Exhibition Hall.



5 – Memos Also Save on Headaches
Customers at the Beautician frequently bring in photos of makeup for you to copy. At first, this seems to be a challenge, trying to match colors on the photo with your swatch book. Is that a blue or a blue-purple? Is that a light brown or an orange? Is that red or pink? Why do all the reds look pink?!

The easy solution is to flip the photo over using the Memo button on the bottom. The image is translated into words: blue eye shadow, brown eyeliner, and red lipstick. You can use any shade of the color mentioned, too. Hot Pepper, Hibiscus, and Ruby, though look pink, orange, and red respectively, are interchangeable on a request for red, because they are all listed as reds.


Hair Salon

5 – What Customers Want
What a customer wants is based on their answers to a series of questions you ask. From my experience, it appears the helpfulness of the question is not determined by how helpful it seems.

For example, (I’m making this part up as an example) your question choices might be:
Q1: “How do you feel about fringe?”
Q2: “Do you have an event coming up?”

Her answers could be
A1: “I hate it. No fringe.”
A2: “It’s a formal dance, so I need it tied up. And no crazy color.”

You might choose the fringe question, since it is directly asking what she wants. Unfortunately, the more vague question may give more information than the straight-forward one. I hope that makes sense.

Another thing I’ve found is if a customer doesn’t ask for a color change, don’t change her hair color. That appears to have boosted my success rate.

Fashion Shows

6 – Save After Theme Selection & Before Shows
There’s two reasons for this. The first is the fashion show theme obscurity. While early on, Ricky is clear about the theme, later in the game, you get to choose the theme. The themes can be hard to figure out, and there’s no way (as far as I know) to tell what your judging category will be.

My first theme pick was autumn travel. I had a suitcase purse in the girly collection, so I did my outfit in girly tones of browns and oranges. Ricky hated it, and my end score was 1 star with the Unique category. He made me redo the fashion show. The second time around, I threw a hodgepodge of styles together in yellows and oranges, and I got 3 stars.

My second show, I picked what I thought was a more straight forward theme. It talked about showing cool and active outfits for autumn. While cool usually means bold, the theme referenced it as cool weather, not cool style. I put a sporty look together, and my heart sank when the first two models came out in bold outfits. I ended up with two stars with the Cool category.

The second reason is the next tip.

7 – Stock Up on Your Trend
If your fashion show outfit is a bold look, stock up on bold clothes. If your fashion show is a girly look, stock up on girly clothes. After the show, droves of customers will come in looking for outfits from the category your show outfit was in.

In my first example with the autumn travel theme, I stocked up on girly clothes, only to be forced to redo the fashion show. After I did the hodge-podge look success, my customers demanded bold outfits.



8 – Townspeople Symbols Have Meanings
Yellow Stars: These indicate instances that further the main story line. Story-line scenarios are important to unlock game features, and later, additional miniatures and clothing design styles.
Colorful Exclamation Point: These indicate the person has information about where to take a photo to unlock a swatch of color at the color lady. If doing this spoiler-free, write these down as you come to them. Often times, these places or objects need to be viewed at a specific time of day or season.
Orange Asterisk: This symbol on a person outside your shop is an opportunity to bring that person to your shop. To see this symbol on a person inside your shop means you have spoken with them before and they are there to make good on their promise to stop by. This symbol is mostly useless, since your shop has a nearly constant stream of customers.
Pink Music Note: These indicate a minor event. The person will invite you along somewhere and provides a photo opportunity. Sometimes these events are needed for specific colors to be unlocked.

9 – Amiibos
You may want to wait on popping your amiibos into your Style Savvy game at the start. Each amiibo generates an NPC in the game with a unique item. In order to receive the unique items, you will be required to make them a corresponding outfit in a style they specify. Odds are, you won’t have the shop unlocked for the style they’re requesting. You could look up the amiibo style requirements if you want to tip those odds in your favor.


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